The Green Yiallo

Most of us can remember the days when you Drive toward the City of Angeles and all you can see was a layer of smog and you can barely see the Skyline. But now you go anytime like when i traveled at 8am and you can see the skyline and sun with the haze of the morning dew.

In the World of being Green before i attended this workshop and have got to develop a Great relationship with ECO Rooted and to see that there are people and companies that want to be a bridge for those that are like me that do some green but not life a life a green. For on this issue you hear the Extreme individualist on both sides just like our Political system.

At Yiallo we will strive to use Green Model in Marketing, Print Branding and will offer our clients that option. Yiallo is going to be apart of Events or cleanup that ECO Rooted will host and be sponsors for events that come up.

Yiallo Enterprise will incorporate Green Ideas throughout the Company & Our Clients.  On January 20th our CEO attended a Valuable Seminar going Green in which he recieved some great insight to lead a Greener Lifestyle.

Going Green means sustainability which refers to will be a long term function and improve quality of life for the people.  Example if each person plants a Tree that Tree will be passed form Generation to Generation.  Another Example is if you are close to your local market get out of your car and either ride your bike or walk if you are not going to carry that much.

The Cost of Going Green can range from Free to a small investment but the saving one will receive will increase your Bottom line.  One of Panels spoke about a Local Gym in Santa Monica and they spent $450 dollars and they reduced there Electricity Bill by 80% they changed there lightbulbs to LED and got Frosted Windows which keep out the sun and reduced the ac bill.

Yiallo Enterprise will incorporate Greener Lifestyle into daily practice and be a staple of the company and its new Vision in life.  The Esteem Panel was very passionate about there ideas for Going Green and what they recommend and how to.

H. David Nahai is a partner in the law firm of Lewis, Brisbois, Bisgaard & Smith and is a co-chair of the Firm’s national energy, environmental, water, and real estate practice. Nahai is also the President of David Nahai Consulting Services, LLC which advises and assists public and private entities involved in the environmental sector, with particular emphasis on renewable energy, energy efficiency, water conservation and wastewater treatment and recycling projects. Nahai serves as Senior Advisor to the Clinton Climate Initiative whose mission is to bring about the reduction of greenhouse gas emissions on a global scale through specific project partnerships with governments around the world. Until October, 2009, Nahai served as the Chief Executive Officer and General Manager of the Los Angeles Department of Water and Power.

Paul Polizzotto serves as President of EcoMedia, a division of CBS Corporation founded on the dual principles of environmental stewardship and public-private partnership and whose mission is to use corporate advertising dollars to produce media that raises public awareness about environmental issues and helps fund solutions. In 2010, EcoMedia completed extensive green makeovers of schools in San Francisco, suburban Cook County and Miami as part of its Green Schools Initiative, a project the company started with CBS Corporation before its acquisition. Prior to establishing EcoMedia, Polizzotto founded and served as CEO of Property Prep, an industrial environmental cleaning company aimed at helping clients become environmentally compliant.

Karen Solomon is featured by Glamour Magazine as one of the 70 women they considered to be environmental leaders and heroes. Solomon’s's vast experience and progressive vision have played an instrumental role in the rapid growth that has taken Opportunity Green from its start as local green business conference to a national brand. Considered a rising star in the social media arena, her work with Opportunity Green gained the company the runner up award in the green category of The Shorty Awards, the Oscars for Twitter held annually in New York City.Karen was honored by the Los Angeles Business Journal at the Women Who Mean Business Awards in 2009, 2010 & 2011 and is the recipient of the 2009 International Green Dot Award for Community and Policy. Her expertise has led her to be a guest lecturer/speaker at UCLA, The United Nations Association, The American Advertising Federation, Social Media Week and most recently she emcee the Grammy Awards, Greening the Music Industry Panel.

Howard Choy is General Manager of Los Angeles County’s Office of Sustainability which was created in 2009 to implement the County’s Energy and Environmental Policy. Under the Policy, the Office is tasked with developing and implementing programs for both internal County operations and for the public. The County’s Office is dedicated to increasing efficiency, environmental stewardship and reducing greenhouse gas emissions throughout the Los Angeles region through collaboration and partnerships with a variety of public, private and non-profit stakeholders. The County’s most recent programs include region-wide development and implementation of: a private building energy retrofit and workforce development program; a green building certification ordinance; a Climate Action and Adaptation Plan; and a regional, municipal building energy efficiency program.

Susy Borlido is Director of Business Greening Program at Sustainable Works and the Green Business Certification Program Coordinator for Santa Monica. She has helped “green” more than 100 businesses and helped develop Santa Monica’s Green Business Certification Program (www.smgbc.org) which was launched in 2006. Borlido moved to Los Angeles in 2001 shortly after obtaining her BA in Environmental Studies and Resource Management from the University of Toronto. Along with 4 years spent working and studying in the UK, extensive travel throughout Europe, and speaking a variety of languages, Susy brings a global perspective on sustainability issues.

 

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Yiallo being ECO ROOTED

This Year Yiallo is joining the ECO Revolution & Eco Rooted. Eco Rooted has hired Yiallo to create a Web Site that reflects there passion and there spirit to reduce our carbon footprint on planet earth. Plant Earth needs people  and companies like  ECO Rooted

Eco Rooted is a non-profit environmental organization that is working hard to promote active sustainable lifestyles by hosting environmental festivals and volunteer projects. Our main goal is to influence the youth by supporting environmentally conscious organizations, projects, riders, artists and musicians. By supporting proactive green lifestyles, we hope to create an environmentally educated future (Eco Fan Page).

The project required collarboration between CEO of Yiallo  George Futris and Owner of Eco Rooted  Tim Mensalvas & Input from Eco Team.  The Yiallo Team is looking forward to bring the collarboration to life with a style that is Green and amazing.

Yiallo is Very Honored to have been choosen by Eco Team to create there web site in which they will have an edgy site that will take the world by storm. Through this process Yiallo will be learning what it takes to be more environmential friendly and reduce the carbon fruit print as a company and personally.

In addition ECO RADIO Show will come in February with some Great Tips and Topics about the environment and world leaders in the industry.  To be on Radio show or  Green Sponsor then Email info@ecorooted.org

 

 

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Reflection

This past year , Yiallo has learned a lot of its principles of being adaptable in the business world.  Through working with different industries, Yiallo has created a solid foundation in business and continues to learn to grow and improve.

In January 2011, our new CFO, Kimber Jones, joined Yiallo.  Her vision to elevate the level of customer service, improve the design of websites and bring a new and better quality of new products for Yiallo has been a positive and huge step for Yiallo & our customers.   Her Talents & dedication for Yiallo along with her Team  layed  the foundation for Yiallo in 2011 and will be a conerstone of Yiallo and beyond.

In 2012 Yiallo has hired New Team that will offer the exceptional service that has been established and new customized designs.  As New Year approaches Yiallo and its Creative team will be hard working on Some New Web Projects and Yiallo will continue to create dynamic and out of this world web packages.

Yiallo recognizes that the peak of success is its relationship with its rock solid customers.  Our company is proud to support our customers.   We look forward to helping promote and grow our new and existing customers in creative and effective ways.  These are just a few of the creative ways that Yiallo will go the extra mile to support our customers and have lasting and valuable relationships with our clients.

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We Will Never Forget

This Sunday will mark the 10th anniversary of the 9/11 terrorist attacks.

While we recognize the personal nature of the 9/11 anniversary, if you are looking for a way to be a part of the Day of Service you can participate in your community or say a prayer for the deceased, survivors, or survivors’ families.

The mission of the 9/11 Day of Service and Remembrance is to provide a positive and forward-looking way for Americans and others to forever honor and remember the 9/11 victims, survivors, and the many that rose in service in response to the 9/11 tragedy, including first responders, recovery workers, volunteers, public safety officers and members of our military.

Yiallo wants to remind everyone to observe the anniversary of 9/11 by performing good deeds, supporting charitable causes, volunteering and engaging in other acts of compassion.

As always, thank you for your support and sharing in our vision.

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My Big Fat Greek Website

Recently one of our existing customers requested that we update their website, to give it a fresh new appearance, as well as optimize its presence on the internet.   Our team created a sophisticated and artistic website that our client, Theofilos Russos, is very proud of.

The project required special attention from CEO George Futris and CFO Kimber Jones in collaboration with our dedicated design team, to produce the true vision of Mt Athos.   We are proud to present our newest project – www.MtAthosGreece.com

In addition to the new website project, we further collaborated with our design team to redesign the original website http://www.mtathospilgrimage.com 

We wanted to enrich the attention of what Mt Athos has to offer by providing  powerful information through descriptive content and images to preserve the passion of what Mt Athos is about.   The best way to do this was to respect and maintain the current long standing website http://www.mtathospilgrimage.com and give it a new appearance.   In addition, we wanted to help optimize business for Theofilos Russos by using our specialized techniques with SEO.   Through our expertise in SEO, we have accomplished a better way to maximize the visibility of Mt Athos tours on search engines. 

The architecture of both websites offer a bridge of important information to become one stylistic format which is more user friendly for our client’s customers.

The Leadership of Yiallo on this project was an endeavor of dedication and enthusiasm.  To help us enrich ourselves in the scope of the project, CFO Kimber Jones and her family attended a Greek Festival to better understand the culture, the foods and just how special the Greek Heritage is.   Yiallo CEO, George Futris, had a special role in this project as he is Greek and he is very proud of his heritage.

We celebrate our newest project and present it to you….Gia Sou and OPA!!!  Welcome to Our Big Fat Greek Website.

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Seven Wonders of SEO

There’s a definite science and a definite art to making websites rank #1, which is SEO, or search engine optimization.   Yiallo does SEO and we know how to do it right – which will make your business be found by thousands of new people daily.   The science of SEO is what Yiallo calls the Seven Wonders of SEO.

Do You Want to Know How SEO Is Changing in 2011 and 2012? These Are the 7 Most Important SEO Trends RIGHT NOW!  

Although the basics of SEO always stay the same (deliver value, create great content and promote it like crazy), we all know that Google changes their algorithm every once in a while.

These are seven new SEO trends:

Google Is Starting to Reward High-Quality Sites
This might sound like an obvious statement, but it’s not. How many times have you done a search on Google and found ugly websites with 80% of ads and only 20% of content at the top? Google is now rewarding sites with unique content, great design and good branding. Now it’s more important than ever to increase the value you deliver to your visitors.

Social Signals Are Becoming More Important
How many people commented on your last blog post? How many people re-tweeted it? How many people “liked” it or shared it on Facebook? These are indicators that people like your content and Google likes showing content that users like.

Links Are Not as Important as They Used to Be
Don’t get me wrong: they’re still the single most important SEO factor, but the best SEOs in the world agree that because there’s so much link spam, Google is assigning less value to links and some more value to social signals. According to a survey by SEOmoz, links used to account for 65% of the ranking factors in 2009 and now they account for about 40%.

Domain-Wide Keyword Usage Matters
It used to be that if you wanted to rank for “dog food,” you had to create a page and optimize it for that keyword. It didn’t matter if the rest of the website was about cats or real estate. Google still ranks individual pages, but they care about the context those pages are in. They’d rather send traffic to a dog food site with lots of content and pages on the topic than send traffic to a real estate site that has one page about dog food. You still need to pick your primary page to target a keyword, but make sure you have other pages around that topic, and don’t forget to interlink them when it makes sense.

Longer Documents Tend to Rank Better
Pages with more content (i.e. more words) tend to rank better than shorter pages.

Links Need to Look More Natural than Ever
A couple of tips:

  • Get links from a diversity of sources. Not all from blogs, forums or directories. Get all of the above, plus, article sites, social bookmarking sites, news sites, editorial sites, etc.
  • The number of domains linking to you is more important than the number of links you have. If you have 1,000 links but they’re all from the same domain, they won’t help you much. I’d much rather have 10 links from 10 different domains.
  • Vary your anchor texts. If you want to rank for “dog food”, use that exact anchor text for 40% of your links. Then use that anchor text mixed with something else (like “dog food products” or “large selection of dog food”) for 20% of the links. And finally, for the remaining 40%, use anchor text like “learn more”, “click here”, “Dog Supplies Inc.”, “check it out” and “www.dogfoodsite.com”.
  • Don’t point all the links to the page you want to rank. If you create a page and optimize it for the keyword “Dog Food”, point 40% of your links to this page and the other 60% to your home page.
  • Get some no-follow links. Most SEOs agree that throwing some no-follow links into the bag makes your linking profile look much more natural.

-        Contributed content from Zeke Camusio of The Outsourcing Company

 If you want more information about our quality SEO services we provide, please feel free to contact us today.  For valuable information please contact us via email at info@yiallo.com

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Yiallo & The Red Carpet

Through the years Yiallo has supported helping the companies that we represent in business.  We have attended our customer’s red carpet events as well as attend performances held by our customers that are entertainers.  

Yiallo realizes that through outreaching to help the community, it improves the lives of families and people in all aspects.   We are proud to help offer support to those in need and to celebrate important events.  We not only strive to build a business relationship with our customers, we make an effort to create friendships with our customers as well.  

Recently, CEO George and CFO Kimber attended a Red Carpet event at the prestigious Jon Lovitz Comedy Club located at Universal City Walk.  We support Ethan Dettenmaier and Lota Hadley of Combat Radio along with James Franco for presenting and hosting important fundraisers for Children’s Hospital, the Red Cross to assist the devastation in Joplin, MO, a little girl named Rosie Romeroy, who has a brain cancer and no health insurance to cover her treatments, and future benefits to help others.   We realize that all of these causes are important and we want to be a part of making the world benefit from these very important fundraisers.

Yiallo will be attending the next Red Carpet Event on June 5th at 7pm at the Jon Lovitz Universal City Walk and hosted by Combat Radio.  Combat Radio is pleased and excited to present Derek Forbes with members of the Simple Minds and Spear of Destiny along with J-Ro of Tha Alkoholiks and power-house DJ Getz.  This event is part of the MTV AWARDS post-event entertainment and early arrival to this event is recommend.

 We would like to announce that Combat Radio will be hosting weekly events every Sunday evening at the Jon Levitz Club at City Walk for the next upoming weeks. Visit www.combatradio.net for information.

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Yiallo Cares

Yiallo Enterprise appreciates family values.  Our CFO, Kimber Jones, is a very active member of a local chapter of the International Moms Club Organization.  This is an organization for moms to offer support to other moms within their community.   Recently our company had an opportunity of sponsoring the International Moms Club 27th Annual Founder’s Day Luncheon by donating a gift basket that was raffled off at the luncheon.  The proceeds from the raffle will benefit moms and families that are in need that are in the community.   Our company is proud to help offer support and strengthen families in our community, the same way as we respect and appreciate our family team members at Yiallo Enterprise.  

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Yiallo Resurrection

Yiallo dates back in time and holds a solid standing in Greek folklore.  Yiallo holds origins in history that date back in time when conditions in business and lifestyle sometimes were difficult and uncertain but through the passing of ancient times, Yiallo represents resilience and perseverance which are important components that Yiallo has achieved as a successful business.

Through recent years, Yiallo has learned a lot of its principles of being adaptable in the business world.  Through working with different industries, Yiallo has created a solid foundation in business and continues to learn to grow and improve.

Yiallo is singing its success from the mountaintop!!  This year Yiallo made great strides to hike up the mountain of success, climbing even higher to further promote and grow Yiallo’s current and new customers.  The owner and CEO of Yiallo realized that to reach the Summit of Success, bringing in a new addition to the Yiallo family would be beneficial.  Yiallo hired a valuable team player that would not only enhance the way Yiallo does business, but to bring our business to a new height.

In January 2011, our new CFO, Kimber Jones, joined Yiallo.  Her vision to elevate the level of customer service, improve the design of websites and bring a new and better quality of new products for Yiallo has been a positive and huge step for Yiallo.  We are proud to have a female executive for the company to represent today’s woman in the workforce.   Kimber offers a special quality and balance which will be valuable for all types of our customers whether our customer is an individual, a small business entrepreneur or a large business.

On a personal side, Yiallo appreciates family values and supports its employees’ family life.  We understand that we all work to live.   We salute all of the team members of Yiallo….they represent the branches of the tree of life for Yiallo.

Yiallo recognizes that the peak of success is its relationship with its rock solid customers.  Our company is proud to support our customers.   We look forward to helping promote and grow our new and existing customers in creative and effective ways.   We have encouraged and have helped develop some of our customers by attending their red carpet events and do guest appearances to support our clients.  These are just a few of the creative ways that Yiallo will go the extra mile to support our customers and have lasting and valuable relationships with our clients.

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